Specht GmbH: Your GEO Agency in Munich
GEO Agency Munich: Your Brand on ChatGPT, Gemini, and More
Ask ChatGPT for the best place to get your service done in Munich. Will you be mentioned?
- Visible in ChatGPT & Co.
- From Munich, personally
- Measurable via prompt tracking
500+Over 500
customer projects
As a GEO agency in Munich, we ensure that ChatGPT, Gemini, Perplexity, and Google AI Overviews recognize your business, categorize it correctly, and recommend it. To achieve this, we combine SEO with Generative Engine Optimization, under the personal guidance of Timo Specht and his team.
Here's what we offer you:
- In the GEO Audit, you can see which AI responses you appear in and who is mentioned in your place.
- We structure content, data, and mentions in such a way that AI systems cite you as a reliable source.
- You can track how your AI visibility is evolving in clear monthly reports.
Based on over 400 reviews
on Google & Trustpilot
Free of charge and with no obligation, via video call or in Munich. Or call us directly at: +49 176 20480164
We'll help you stand out in:
ChatGPT
Gemini
Perplexity
Google AI Overviews
Copilot
Claude
GEO in a Nutshell
GEO in a Nutshell: Why AI Visibility Matters Now
These days, many customers ask AI instead of Google. Whoever is mentioned in the answer makes it onto their shortlist. That’s exactly what GEO is for.
GEO (Generative Engine Optimization) means structuring content in such a way that AI systems like ChatGPT, Gemini, and Google AI Overviews recognize and identify a company as a trustworthy source. SEO gets you into Google’s search results; GEO gets you into the answer.
An analysis by the Pew Research Center of approximately 69,000 Google searches in the U.S. shows that when an AI summary is displayed, users click on a traditional result in only 8 percent of visits, compared to 15 percent when no summary is shown. In such cases, what stands out most is who is mentioned in the answer itself.
Source: Pew Research Center, 2025
Our services
Our GEO Services for Businesses in Munich
We combine these five building blocks to suit your specific situation:
GEO Audit: Measure Your AI Visibility
We submit your customers’ questions to ChatGPT, Gemini, Perplexity, and Google AI Overviews. You’ll find out where you’re mentioned, who appears in your place, and which sources the AI uses. This will help you create a roadmap with clear priorities.
GEO content cited by AI systems
We write your service pages so that every statement is understandable on its own: the answer first, clear definitions, FAQs, and real evidence. This way, an AI can use individual paragraphs and cite you as the source. These same texts boost your Google ranking.
Technical GEO Optimization Using Schema and llms.txt
Structured data based on Schema.org describes your business, your services, and your location in a machine-readable format. We check accessibility for AI crawlers, set up an llms.txt file if needed, and ensure that your name, address, and phone number are consistent across all platforms. You can get started right away with our free Schema Markup Generator.
AI-Driven SEO Through Authority: Mentions, Reviews, Digital PR
AI systems trust brands that are featured in reputable sources. We promote your brand on industry portals, directories, and in the media, and build up your reviews using only genuine mentions and customer testimonials.
Prompt Tracking: Your GEO Success in Numbers
Every month, we track which prompts mention, recommend, or link to you. In the report, you can see which actions had which effects.
Not sure which module is right for you?
We'll figure it out together during the free initial consultation.
Reviews & Press
Reviewed, listed, personalized: Your GEO Agency in Munich
Specht GmbH is an SEO, GEO, and SEA agency based in Munich, founded in 2017 by Timo Specht. Since then, we have completed over 500 client projects for medical practices, law firms, and small businesses, as well as online stores. You can find the results in our case studies.
The industry portal Dr. Web features us in its 2026 GEO Agency Comparison. And GEO is making an impact on us as well: An SEO colleague from Quebec wrote in his review that he had come across Timo Specht through Perplexity.
"We handle SEO for you as if it were our own domain."
You'll have a dedicated contact person from Timo's team. You can find media appearances, such as on Stern TV and OMR, on our press page.
Steps
Here's How to Get Started with Your GEO Agency in Munich
The process for implementing the first measure consists of three steps:
-
Step 1:
Free initial consultation
In 30 minutes, we'll clarify your goals and the questions your customers ask the AI. Via video or in the office.
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Step 2:
GEO Audit with a Roadmap
You'll receive a document outlining your current situation and a roadmap with clear priorities.
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Step 3:
Implementation and Monitoring
We implement, measure the impact, and report regularly—whether as a project or as an ongoing service.
Location
GEO in Munich: In Person at the Palais am Obelisk
Our office is located at Brienner Straße 29. This is where you'll meet Timo and his team if you'd rather discuss your GEO strategy in person than via video.
For local businesses, we focus on optimizing search results for location-specific queries, such as a dental office in Haidhausen or a tax accounting firm in Pasing. We serve businesses in all Munich neighborhoods, in the surrounding areas including Starnberg, Dachau, Freising, and Erding, and remotely throughout the DACH region.
To ensure visibility in the Google Local Pack, we combine GEO with local SEO. You can find information on traditional Google rankings on our SEO Agency Munich page.
Specht Marketing GmbH
Brienner Str. 29
80333 Munich
+49 176 20480164
hallo@timospecht.de
In-person appointments are available by arrangement.
FAQ
Frequently Asked Questions About the GEO Agency in Munich
Do you have questions about GEO? Here, we answer the questions we hear most often during the initial consultation.
What does a GEO agency in Munich do?
A GEO agency in Munich ensures that companies are mentioned and recommended in responses from ChatGPT, Gemini, Perplexity, and Google AI Overviews. This includes an AI visibility audit, citable content, structured data, external mentions, and prompt tracking. Specht GmbH combines this work with traditional SEO.
What is the difference between GEO and SEO?
SEO is optimized for rankings in Google search results, while GEO is optimized for mentions in AI-generated answers. Both are built on solid technical foundations, clear content, and authority. GEO supplements this foundation with citable text blocks and unique entities. That is why GEO is an integral part of every SEO strategy at Specht GmbH.
How long does it take for GEO to take effect in ChatGPT and similar tools?
In our projects, the first changes in AI responses usually become apparent after a few weeks, and reliable trends emerge after three to six months. With good technology and established authority, this can happen sooner. Because AI systems constantly re-weight their sources, GEO remains an ongoing task.
How much does a GEO agency in Munich cost?
The cost of GEO depends on the competition, your current situation, and your goals. At Specht GmbH, the process begins with a one-time GEO audit with a fixed scope, followed by project-based or monthly support. We’ll provide you with the exact details during a free initial consultation.
Can a GEO agency guarantee recommendations in ChatGPT?
No, no reputable GEO agency can guarantee a mention in ChatGPT or Gemini. AI responses vary depending on the wording, model, and timing. What Specht GmbH promises: systematic analysis of all signals that AI systems evaluate, and an honest assessment of progress.
How does a GEO agency measure success?
A GEO agency measures success using prompt tracking: We regularly ask specific questions to ChatGPT, Gemini, Perplexity, and Google AI, and analyze whether you are mentioned, recommended, or linked to. In addition, we track visits from AI sources in Google Analytics and the resulting inquiries.
For which companies in Munich is GEO a worthwhile investment?
GEO is particularly beneficial for businesses whose customers compare options and seek recommendations before making a decision: medical practices, law firms, real estate agencies, and trades businesses in Munich; B2B service providers that offer in-depth consulting; and online stores selling products that require explanation. We’ll determine whether it’s worth your while to get started during our initial consultation.
