- Case study: julebunze.com
Jule Bunze's SEO transformation: From underdog to industry leader as #1 copywriter in Munich.
The initial situation
Jule Bunze ran a small but flourishing business as a copywriter in Munich.
Despite her talent and the high quality of her work, she was difficult to find in the search engines.
It did not appear on the first page for relevant search terms such as "copywriter Munich", let alone in the Google Maps 3-pack.

Copywriter from Munich
Jule Bunze is a freelance copywriter from Munich. She started her freelance career in 2022.
Their guiding principle is:
Do you need a text but find it difficult to express yourself or get your point across? Are you great at explaining your work, but just can't get anything out of your writing?
No problem, I will be happy to support you.


Our approach
Onpage optimization:
We first analyzed the structure and content of Jules' website. We then implemented targeted keywords, optimized the meta descriptions and shortened the page loading times. A particular focus was on mobile optimization, as more and more search queries are being made via mobile devices.
Offpage optimization:
By building high-quality backlinks from relevant and trustworthy sources, we were able to strengthen the authority of Jules' site.
Google My Business optimization:
Jules' profile was fully completed and regularly updated. This included accurate business data, authentic customer reviews and regular posts on current projects. This increased the company's visibility in local searches.
The result of the collaboration
After completing our SEO measures, Jule Bunze noticed impressive results.
Your business is now in position 1 in the organic search results for "copywriter Munich" and is also prominently featured in the Google Maps 3-pack.
This led to a noticeable increase in inquiries and ultimately to a growing business.
Ahrefs Traffic before

Ahrefs keywords before

Maps Ranking before:

Ahrefs Traffic after

Ahrefs keywords before

Maps ranking afterwards:

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