SEO success needs better user signals

Laptop screen with open SEO dashboard and text: "Why user signals are the key to modern SEO"

In the digital world, user signals are becoming increasingly important for SEO success. They reveal how users interact with websites and which content is perceived as truly relevant. Search engines analyze these signals precisely in order to assess the quality and relevance of websites and adjust their positions in search results accordingly. User signals include factors such as dwell time, bounce rate and [...]

The importance of hosting for website performance

Server in the data center with text overlay for website speed and hosting security

Choosing the right hosting provider is crucial for the performance of your website. Fast loading times and reliable servers are key factors that satisfy both search engines and users. The right hosting decision can have a significant impact on your online presence. Hosting plays a central role in the performance of your website. Not only does it affect how quickly your pages [...]

Find WordPress Hosting - Fast & Reliable in DE

Wordpress Hosting

Choosing the right WordPress hosting is crucial for the optimal operation of a website. In Germany, many rely on premium hosting to ensure high speed and first-class performance. Server locations in Germany also play an important role, especially due to strict data protection regulations such as the GDPR. In this article, we'll show you how to find a good [...]

Magento agency: How to find the right agency partner for your store system

Find the ideal Magento agency partner for your successful online store.

With its wide range of functions, the Magento store system is a true Eldorado for ambitious online store operators. Online retailers have the opportunity to tailor the Magento store system precisely to their needs and find individual store solutions that give you as an entrepreneur the necessary boost. But this is often the crux of the matter. Because the admin CP of the Magento software can [...]

Lead generation: Get to know 5 methods of acquiring new customers!

Feature image for the blog post about lead generation in online marketing

The purpose of lead generation is to acquire potential customers - i.e. leads. A distinction is made between qualified leads, which are highly likely to become customers, and less qualified leads. In individual lead management, which follows lead generation, leads are followed through the entire customer journey until they make a purchase. In view of the [...]

All about browser caching! Our XXL article on increasing your pagespeed

Post image for the blog post about browser caching for page speed optimization

Thanks to browser caching, files do not have to be downloaded again and again when a website is called up, but are stored in the browser. Users benefit from the fact that the waiting time until a website is fully loaded is reduced. The shorter loading time of pages also has advantages for website operators: Thanks to the higher pagespeed (page loading speed), the ranking in search engines [...]

Local Service Ads: Advertise local services via Google and only pay for real leads!

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The biggest special feature of Local Service Ads: You only pay for real leads! Google only takes money from your advertising account when interested parties make contact. However, the outstanding cost-effectiveness of Google Local Ads is just one of the major advantages for advertisers. In this blog post, we briefly and concisely explain everything you need to know about [...]

Affiliate programs: The best affiliate programs at a glance

Feature image for the blog post about the best affiliate programs

Affiliate marketing has long since developed into an effective form of advertising - both for merchants looking for new sales channels and for affiliates who want to earn money online. For marketers, choosing the right affiliate program can make the difference between a small side income and a lucrative source of revenue. In this article, we take a look at various [...]

ChatGPT-4o vs. 4: Comparison of the two flagship models from OpenAI

Feature image for the blog post about GPT-4o vs. 4

OpenAI caused a stir in July 2024 with the two new models GPT-4o Mini and GPT-4o. While the previous speech models (GPT-4, GPT-3.5, etc.) were criticized for their high costs, this shortcoming has now been remedied. GPT-4o Mini and GPT-4o impress with higher performance, better speech intelligibility and more functions at a lower cost. The remarkable [...]