Do you want to write SEO texts yourself or buy them?

Properly good content is and remains an indispensable building block for achieving rankings in the coveted places on Google & Co. Of course, a cleverly optimized text alone is not (anymore) enough to outsmart the search algorithm. But without content you will never reach a top position.

In the following, I will explain to you which texts search engines love and which rules you should follow so that Google & Co can best accept your content. At the same time, I will also make clear to you that your content must not only please search engines, but above all your real visitors.

You can succeed in this balancing act. In this article I will show you what you need to consider and why you should put the creation of SEO texts in the hands of professionals.