Specht GmbH: Your SEO & SEA specialists
Google Shopping Ads: The WOW! factor for every online store
- #1 In your niche
- More inquiries & sales
- More turnover
Over 250+
customers
With Timo Specht's experts, you can expect high-performance Google Shopping ads with high conversion rates and low wastage. As the top-rated SEO agency and ads agency in Germany, we are the ideal point of contact for data-driven advertising with a high ROI.
In addition to our expertise, the particular advantages of Google Shopping campaigns speak for themselves: with professional Shopping ads, you achieve a high reach, a strong increase in your visibility and a high qualification of your leads. The latter promotes conversion.
Use your budget cost-efficiently, achieve a significant increase in sales and stage your products skillfully - we at Specht GmbH will support you!
Google rating
Based on 315 reviews
Trustpilot rating
Based on 107 reviews
Recommended by:
High-performance shopping ads from the experts at Timo Specht!
As a professional SEO agency, we have already managed hundreds of major projects with our customized search engine optimization (SEO) and search engine advertising (SEA). Google Shopping Ads are a special component of SEA.
Thanks to our more than 10 years of experience with SEO and SEA, we have closely followed the developments in these areas of online marketing. We therefore know exactly what your online store needs to achieve higher rankings and sales on Google.
We help you achieve your individual goals with top-performing Google Shopping campaigns. Your benefits of working with our SEO and SEA agency at a glance:
Individuality: Every online store is highly individual. We are aware of this and develop individual concepts that we adapt to your current marketing before advertising is placed. This allows us to offer your target group a consistent brand experience on Google Ads and all other channels!
Performance marketing: Data-driven marketing is in line with the principles of today's world. We define more than a dozen relevant key performance indicators (KPIs) before the Google Shopping campaign. We continuously optimize your ads through permanent conversion tracking.
Transparency: Transparency towards our customers is important to us, both in the contract design and in the work process. That's why we structure the contracts flexibly and communicate the conditions clearly from the outset. The tools give you a real-time insight into our daily work.
Instant effects: Unlike SEO, Google Shopping Ads deliver immediate effects on your ranking. Google Shopping Ads give you more visibility straight away and position your products prominently. Therefore, ads are indispensable as a supplement to SEO.
Our performance-oriented marketing, the tracking of all relevant key figures and the ongoing optimization of shopping ads ensure that we adapt to the dynamics of the market. In this way, we fulfill one of the core requirements for the short, medium and long-term - i.e. the holistic success - of your online store.
In view of our wide range of services, your options are virtually unlimited when working with Specht GmbH! In addition to Shopping Ads, we are also happy to place other Google Ads for your company. We are also able to support you with highly individualized and professional SEO to increase your organic rankings in the long term.
Holistic search engine marketing that includes SEO and SEA based on an individually developed strategy? That's exactly what you can expect from the experts at Timo Specht. Contact us and we'll see together how we can support you with your Google Shopping Ads and, if necessary, in other areas of marketing!
The choice is yours: standard shopping campaigns or eye-catching staging of your products
A Shopping ad usually consists of a product image and information about the product. Even this basic structure of a standard Shopping campaign helps you to achieve more conversions and higher sales - provided that the Shopping ads are placed for the right keywords and in line with the overall marketing strategy. This is exactly what we guarantee!
In addition to standard shopping campaigns, we also offer special Google Shopping Ads to showcase your products. These include showcase ads, for example. With these, the products are displayed in groups so that related products or the offers of a brand can be displayed well. The advantages of showcase ads:
Touch users emotionally with a large "lifestyle" image
Additional images with other products (opportunities for cross-selling)
More comprehensive impression of the company or brand
Google Shopping Ads in all their diversity - that's what we offer you and your company! By running varied shopping campaigns, online stores achieve greater versatility in the customer journey. This makes your brand and your products more memorable.
As a visually and emotionally appealing customer touchpoint , shopping ads significantly expand your marketing options. Contact us now to take advantage of these opportunities! In addition to the placement of high-conversion Shopping Ads, you can also benefit from the professional integration of Shopping Ads into your current marketing strategy by our experts.
Overview of the channels for Google Shopping Ads
Google Shopping campaigns can be played out across multiple channels . This opens up the aforementioned perspective of making the brand experience more diverse. The simplest Shopping ads are displayed in the following Google channels:
Shopping tab
Google search: next to the search results (separate from the text ads)
Google Images
Google search network partners, if the option "Include search network partners" is selected for the campaign
Google Maps (via ads for local inventory)
So-called performance max campaigns include additional channels. If you plan to advertise products in video format, you can reach your customers via YouTube. Ads across the entire Google display network are also part of Performance Max campaigns, including banner ads on third-party websites. Advertising in the Gmail account is also possible.
According to Google, almost a fifth of users rate video advertising on YouTube as more trustworthy compared to other advertising formats. It makes sense to reach this part of your target group. That's why Timo Specht's experts like to place video ads on YouTube in addition to the shopping ads in the shopping tab and in Google search.
Do you see the multitude of channels that we can use with individual Google Shopping ads to achieve high performance and reach? Then take your chance now with our Shopping Ads agency to present your products in the format of your choice on the ideal channel and achieve your goals!
Our services: How we support you step by step with your Google Shopping ads!
Even though we adapt to each customer individually, there are some aspects of the collaboration process that are always the same for logical reasons. These include, for example, the initial meeting or contact by e-mail, which allows us to get to know you and your company. We then arrange an appointment for a detailed consultation.
We will discuss your needs during the consultation. If, in addition to Google Shopping Ads, you also want other types of advertisements and search engine optimization services, we will develop a holistic marketing strategy.
In the following example of a cooperation, we assume that you only commission our ads agency with Shopping Ads.
Set up a Google Ads account: If you don't already have one, we will first set up an Ads account for you. In your Ads account, we will also prepare comprehensive conversion tracking for the ongoing optimization of your Google Shopping ads.
Analyze keywords and competition: Depending on your company's offering, the size of your budget and the authority of your website, we identify relevant keywords where you will compete well and effectively increase your reach.
Develop an individual strategy: We have analyzed your competitors and got to know your company. Based on these findings, your goals, your target group and your offer, we now design an advertising strategy. If you already have a strategy, we will adapt it accordingly.
Create and run a shopping campaign: We create your Google Shopping campaign in line with your strategy, design the campaign according to your templates (e.g. product images; slogans) and finally publish it. We plan your budget efficiently.
Continuously evaluate and optimize your ad: We evaluate your Google Shopping campaign throughout the entire advertising period. In doing so, we constantly identify new optimization potential, whereupon we improve the campaign and contribute to increasing ROI and ROAS, among other things.
The targeted, strategic and competent approach of our experts is combined with the use of powerful SEO and SEA programs. Thanks to the high-quality and broad database from our market-leading tools, we can carry out optimizations faster and more efficiently. This results in cost benefits for us and also for you.
That's why the ads experts at Specht GmbH are the right choice!
Although we are known as an SEO agency, we provide all search engine advertising services with the same high quality. Given our extensive experience with the Google network and other advertising networks (e.g. Microsoft; Bing), we are able to place high-conversion and high-reach advertising in any digital environment .
As with the more than 500 projects that we have already successfully implemented, we are happy to put together a customized service package that gives you Google Shopping Ads with a high ROI and ROAS. In addition, we can integrate other types of ads and comprehensive search engine optimization services into the service package on request - you set the tone, we do everything for your success!
If required, we will also introduce you to the product feed in the Google Merchant Center and explain further aspects of Google Shopping Ads if you would like to participate in the implementation and evaluation of the Shopping campaigns yourself. Google Shopping Ads impresses with its simple and retailer-oriented campaign management, which makes it easier for all of us to work together.
Let's unleash the potential of Google Shopping ads for your company and your products together! We will help you achieve your goals by attracting qualified leads through the campaigns and thus laying the foundation for high conversion rates. Get in touch with us!
Top rated SEO agency in Germany
Over 500+ clients trust our SEO expertise for Munich and the whole of Bavaria!
Many well-known customers from Munich and the whole of Bavaria already trust us. Whether local companies such as doctors and real estate agents or online stores. As a highly specialized team of SEO freelancers, we can deliver exceptional results in all highly competitive SEO niches. deliver exceptional results.
Vieotestimonials
Short video testimonials from our customers!
Interested in what our customers have to say? Listen to some excerpts from our customer testimonials now!
Lennart Volbeding
Chiropractor Kiel
Christian Waier
Chiropractor Munich
Uta Pittino
Osteopathy & Physiotherapy in Munich
Jule Bunze
Jule Bunze | Copywriter & Texter Munich
Mana
Coworking space in Munich
Korbinian Gerstl
Frankjuice
André Engels
Sales expert
- Ready to be number 1 on Google?
Book your free SEO consultation now!
Strong customer results
Case studies of successful customers
The best references are the voices of others! In the overview you will find video testimonials from happy customers. We have prepared more detailed case studies for you here.
- thefrankjuice.com
"SEO is the most successful marketing measure that we have implemented in recent years from the hodgepodge of measures. Thanks to Team Specht GmbH for their consistency and support over several years"
A lot of organic rankings but money keywords not in the top 3.
In addition to highly authoritative backlinks the site was cleaned up onpage from keyword cannibalization to onsite basics.
After 2 years, there are countless money keywords in the top 3 that ensure strong sales growth.
No rankings in the highly competitive Google 3-Pack. Thus, important local search queries were left out and left to the competition.
Indispensable local 3-pack ranking for its money keywords, even one-pack ranking due to high authority. Massive customer growth!
- we-are-mana.com
"I now have a firm foundation that lets me sleep soundly because I have gained many new customers. I can recommend Specht GmbH with a clear conscience to any company that seriously wants to grow through SEO & SEA. "
- julebunze.com
"Absolute recommendation for this local SEO agency in Munich! When I started my own business, I attended a local SEO course for freelancers with Timo Specht and his team and used the tool SEO successfully booked. Coupled with the great work of Timo and his team, my website was ranked on page 1 of Google search with my relevant keyword within a few weeks. In the meantime, I have also been ranked number 1 in Google Search and Google Maps for several months, which has enabled me to generate many inquiries and new customers. I can only recommend anyone who wants to start their own business to have local SEO on their radar from the outset and to work with Timo Specht as an agency."
The newly launched website was beautiful at the start, but not visible, just like Jule's Google Business profile.
In order to quickly generate relevant new customer inquiries, we focused purely on the money keywords = all keywords with the intention to buy "copywriter Munich".
After 6 months of optimization, we achieved pole position with Jule as the number 1 "copywriter Munich" both in Google organic and in Google Maps. Jule now receives new customer inquiries every day.
Location
Our company location in Munich
Brienner Straße 29, 80333 is centrally located in the old town and Maxvorstadt district of Munich.
It is named after the site of the Battle of Brienne and, along with Ludwigstrasse, Maximilianstrasse and Prinzregentenstrasse, is one of the four most important boulevards in the Bavarian capital.
Our SEO & Online Marketing office is located in the Palais am Obelisk, which is best reached from the east via Karolinenplatz, which is in the immediate vicinity, and from the west via the well-known Odeonsplatz.
Munich's main train station can also be reached quickly from our office.
Team
We have put together an exclusive team of SEO experts to optimize your website every day
Our SEO experts tweak the most important parameters every day to boost your site on Google!
Timo Woodpecker
Founder & SEO Expert
Christoph Woodpecker
Founder & SEO Expert
Valeria
Content Expert
Steps
A successful collaboration with us!
Step 1:
- Fill out contact form
Click on the button below and fill out the contact form truthfully. Please formulate your request in one sentence so that we know immediately what it is about. You will be redirected to the calendar where you can choose a free slot with our team.
Step 2:
- Free initial consultation
We get to know each other in the initial consultation. We will find out what your current situation is and what goals you would like to achieve. If we can help you further, we will then arrange a strategy meeting.
Step 3:
- Strategy talk & offer
In a personal 1:1 strategy meeting, we present you with your individual SEO strategy and show you the potential for growth. During the meeting, you will receive a customized offer to help you achieve your goals.
Reviews
Customer testimonials from successful SEO projects
More than 500+ customers trust our expertise and rate us with 4.9 out of 5 stars on Google, Trustpilot & Co. We are the best-rated SEO agencyin Germany.
Carlheinz Bartsch
Bartsch Real Estate Ltd.
Verified Trustpilot rating
Kelsey Nielsen
Personio
"I worked with Timo on an SEO content audit as well as consulting him on a few SEO-related technical and logistical questions. He is a clear subject matter expert, provided a great audit with clear next steps, and was able to answer all of my questions. Highly recommend and will definitely be working with him again!"
"
Verified Trustpilot rating
Michael Wunderlich
Managing Director - Practice Ortho Lehel
"Many thanks Timo to you and your team for the friendly, perfect and extremely professional support
with SEO and SEA from day one, every day. You are always there when I need you. My expectations were exceeded by far! I would absolutely recommend you to everyone!
THANK YOU!"
Verified Trustpilot rating
Christian Mazilu
Shisha World
"Very good expertise. Pleasant personality with very good understanding of e-commerce SEO and content. Absolutely Up2Date. Are very satisfied in the collaboration. Absolutely recommend for companies as well as self-employed who want to sustainably advance your business."
Verified Google Rating
Daniel Rakus
SEA Experts GmbH & CoKG
"Top SEO agency - all goals were achieved. After 6 months we have a top ranking for the selected terms and the visibility of the website has also improved in other ways. Cooperation at eye level and professional!"
Verified Google Rating
Carlheinz Bartsch
Bartsch Real Estate Ltd.
Verified Trustpilot rating
Kelsey Nielsen
Personio
"I worked with Timo on an SEO content audit as well as consulting him on a few SEO-related technical and logistical questions. He is a clear subject matter expert, provided a great audit with clear next steps, and was able to answer all of my questions. Highly recommend and will definitely be working with him again!"
"
Verified Trustpilot rating
Michael Wunderlich
Managing Director - Practice Ortho Lehel
"Many thanks Timo to you and your team for the friendly, perfect and extremely professional support
with SEO and SEA from day one, every day. You are always there when I need you. My expectations were exceeded by far! I would absolutely recommend you to everyone!
THANK YOU!"
Verified Trustpilot rating
Christian Mazilu
Shisha World
"Very good expertise. Pleasant personality with very good understanding of e-commerce SEO and content. Absolutely Up2Date. Are very satisfied in the collaboration. Absolutely recommend for companies as well as self-employed who want to sustainably advance your business."
Verified Google Rating
Daniel Rakus
SEA Experts GmbH & CoKG
"Top SEO agency - all goals were achieved. After 6 months we have a top ranking for the selected terms and the visibility of the website has also improved in other ways. Cooperation at eye level and professional!"
Verified Google Rating
Luke Uhl
Vaillant
Verified Google Rating
Specht GmbH: Your SEO & SEA specialists
Secure your free strategy meeting now
- #1 In your niche
- More inquiries & sales
- More turnover